slide show. the kwikwap system. getting wesite on no 1
web maintenance
Everything
SEO and Google Business tools. getting website on first page on Google
uploading of images. gallery. format
Organizing uploaded products. uniformity of products.
All
Website design
1.2.3 Important information to be given in the workshop.
The Basics plus online ordering and the ecommerce functions.
Search networks. Home page photo rotation. website must look more professional.
No time to work through manuals...app training will be great so I can ask what I need to...
All but focus on uploading content and image
Everything
How to add flash images or videos to webpage...
SEO. Layout and revamp of website
Agenda for Kwikwap Group Training – Pretoria 27 June 2015
Francois Marais
Francois joined Kwikwap in 2007 as a client and started selling websites for Kwikwap in 2008.Prior to that I was an accountant for 17 years. Kwikwap started at these offices in Lynnwood Glen where they rented a small office. Today Kwikwap has their own similar offices in Brackenfell, Cape Town.
I obtained my B-Compt degree in 1997 before Google was invented or incorporated which is why today I am a web designer and no longer an accountant.
Before Kwikwap there was no easy way for small and medium business owners to manage their own websites.
Clients present
The quality of the websites of some of the clients who have registered for this training session is the best I have ever seen and I will have my work cut out to add value which not only compensates for your R150 but also for your time. The training I will present unfortunately has to cater for the very basics as well.
Fetch as Google (Important when few sites link to your website and new content has been added)
Google my business / Google Maps
Show example
Get more people online / Woza Online closed down = opportunity to sell more advertising. (Google is logic)
Kwikwap "Meta" Tags
The single most important factor for Search Engine Optimisation is the Page Title. This is how our system works:
Title - we will take the Product / Newsletter / Page NAME and put that in the Title tag. From this follows that the client simply has to name his page for what he wants to be found for.
Description - we will take the Product / Newsletter / Page FIRST bit of wording (description of the product etc) and put that in the Description tag. From this follows that the client simply has to DESCRIBE his Product aptly.
So, every page in a Kwikwap website has its own Title and Description. A Website’s most important page is its Homepage. Because the Homepage is the most important page, we allow you to manually enter the Title for the Homepage. It is done under Settings/Admin and then Business Information and SEO. Google only looks at the 1st 60 characters (not words)
BUT, AND IT IS A BIG BUT …. IF YOU NEGLECT TO ENTER THE HOMEPAGE TITLE YOU ARE COMMITTING A CARDINAL SIN AND THE WEBSITE WONT WORK!